Ninja Van bullish on tech-driven growth

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Inside Ninja Van's fully-automated Cabuyao hub in Laguna.
  • Ninja Van is accelerating automation as it remains bullish on market growth
  • The company’s new 21,000-square meter fully automated hub in Cabuyao, Laguna, has fully integrated measurement and sortation systems
  • The hub boosts receiving and outbound capacities by 300% and 400%, respectively
  • The company also recently opened a 5,000-square-meter hub in Novaliches, Quezon City, to help cater to delivery requirements in north Metro Manila, Central Luzon and Northern Luzon
  • After six years in the Philippines, Ninja Van now has over 8,000 employees, 100% nationwide coverage in deliveries, several hundred facilities and hubs, and 21 million shippers

Tech-enabled logistics company Ninja Van is accelerating automation and other operational improvements as it remains bullish about market growth.

“These tech-driven innovations drive our mission to bring speedy deliveries and easy issue resolution for our shippers, whose trust and partnership enabled us to grow in the last six years,” said Ninja Van chief operating officer Jose Alvin Perez.

“The pandemic has accelerated the shift to digital, and while the reopening of physical marketplaces are seen to have some effect on online buying behavior, we have never seen better prospects for the e-commerce and logistics sectors,” noted Perez.

“With our ‘todo hustle, no hassle’ commitment, we are excited for the many opportunities and challenges that lie ahead.”

In a press conference on September 30, Perez said despite short-term headwinds, the company, celebrating its sixth anniversary in the Philippines, is “still very bullish” about long-term growth, thanks mainly to healthy population growth and favorable demographics.

In addition, the company is upbeat about new clients, especially as it is seeing much interest in cross-border shipments.

Launched in 2014, the Ninja Van Group began operations in Singapore as a last-mile logistics company, expanding to key Southeast Asian markets and establishing a footprint in the Philippines in 2016.

The group recently announced a US$50-million investment in automation technology and systems in key regional parcel sorting hubs, which include the group’s biggest fully automated hub in Cabuyao, Laguna.

Seen to be completed by the second half of 2024, these region-wide parcel handling improvements are expected to increase the group’s overall operational productivity by 50%.

Ninja Van early this year also opened its new 21,000-square meter hub in Cabuyao that has fully integrated measurement and sortation systems, boosting receiving and outbound capacities by 300% and 400%, respectively.

The double-deck cross belt system and wheel sorter system in the hub can automatically weigh, measure, and scan parcels at speeds of up to 2.2 meters per second. The system can provide real-time parcel data, increasing accuracy and efficiency in sorting and parcel tracking, and process 300,000 parcels a day at maximum capacity.

The Cabuyao hub handles around 90% of Ninja Van Philippines’ daily volumes, which include parcels, big packages, dangerous goods, liquid items, and high-value and fragile items.

In terms of cross-border packages, Ninja Van said the majority of parcels it handles still comes from China and other countries in Asia, although the company has started receiving parcels from the US through their new client, Amazon.

Its Logistics+ provides a suite of supply chain management solutions for micro, small, and medium enterprises (MSMEs) across the region, helping them navigate the complex and ever-changing networks of suppliers, manufacturing partners, transportation providers, and financial service providers. Logistics+ now benefits some 30,000 MSMEs in Southeast Asia.

Quite recently Ninja Van Philippines opened a 5,000-square-meter hub in Novaliches, Quezon City to help cater to delivery requirements in north Metro Manila as well as in Central Luzon and Northern Luzon from big e-commerce platforms and MSMEs alike.

Ninja Van now employs more than 8,000 staff, offers 100% nationwide coverage in deliveries, and caters to 21 million shippers. – Roumina Pablo